I’m a branding consultant, art director and photographer living in New York City.

I specialise in helping companies become memorable lifestyle brands who create genuine experiences with their audiences.

I’ve spent a decade working in the luxury retail and lifestyle industries, helping brands connect through honest storytelling and inspiring visual content built upon a foundational positioning strategy.

Art direction for MONTRO - Videography by Marc Haers

Art direction for MONTRO - Videography & editing by Sophia De Hoog